With social media, now an inseparable part of the marketing expenditures for every modern organization, cybercriminals quickly adapted to the ongoing buzz, and over the last couple of years, have been persistently supplying the market segment with social media metrics performance boosts, in the the form of bogus likes, dislikes, comments, favorites, subscribers, and video/music plays. This process, largely made possible by the massively undermined CAPTCHA bot vs human verification practice, results in automatically registered accounts, or the persistent data mining of malware-infected hosts for accounting data for social media accounts, continues to scale, allowing both individuals and organizations to superficially boost their social media reputation. In this post, I’ll discuss a recently sampled such service, offering an unlimited number of likes, dislikes, comments, favorites, subscribers and video/music plays, that’s either monetizing automatically registered accounts, compromised legitimate accounts, or what we believe they’re doing, a mix of both in an attempt to meet the demand for their services.
